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Online estimate and web marketing report
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Is Bliss Salon and Spa – Web Genius client since 2002:
Award winning salon
- award winning marketing
Is Bliss, one of Wellington’s leading hair salons and day spa, is a success story in itself, having won numerous awards over the years for its cutting and styling prowess.
In 2006 the company added a Global Salon Business award in entrepreneurial excellence for “client philosophy and marketing”, with owner Phillippa Middleton making the trip to Barcelona to pick up the award.
Web Genius systems, in the form of a dynamic website and monthly email newsletter which updates customers of their loyalty points balance, are important elements of Is Bliss’s award-winning marketing mix and are some of the best small business internet website marketing tools available, says Phillippa.
"The traffic to our website continues to grow and we currently get over 3000 unique visits per month, or around 100 per day. It is a very cost effective form of marketing and very measurable," she says.
“We have been using Web Genius for several years now for our website and electronic newsletter: "e-bliss". We get great results to the promotions in the newsletter meaning the exercise makes money overall rather than costs money. And our clients love it!”
Phillippa continues: “We create all the content in-house using the Web Genius systems which are very easy to learn and use.”
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Online estimate and web marketing report
