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Getting started with Ecwid


This guide will help you through the basic steps to set up your Ecwid store. Once you have setup your store let us know the details and we can add the store to your existing Web Genius website. 


Step 1: Sign up


You can sign up to Ecwid for a very small monthly fee. All you need is an email address.
To create a new account:
  • Go to the Ecwid login page.
  • Enter your full name and email.
  • Enter a password and click  Next: Set up your store.

Step 2: Add and organise products

Now it's time to add products to your store. With Ecwid you can sell physical or digital products, services, and anything in between.
To add a new product:
  1. Go to Ecwid Control Panel → Catalog → Products.
  2. Click +Add New Product.
  3. Enter the main product details: the Name, SKU, description, and price. If your product requires shipping, enter the weight as well.
  4. Add an image to best display your product.
  5. Limit the stock if your product is limited.
  6. Click Save.
That's it –– you have successfully added a product to your store!

Next, you can create product categories to organise your products, making it easier for your customers to navigate and search. For example, you can create the following types of categories:
  • clothes for women, men, and children
  • sale items
  • items in a certain colour or size
  • seasonal items
Keep your product photos consistent, include multiple angles, and be creative. 
Depending on how many products you plan to offer, adding and organising your product listings can be the most time-consuming step in setting up your store. So grab a cuppa and give yourself enough time to do the work. 

Step 3: Add business information


In the General settings section, add your business information, such as your store name and work email, then enter your currency, language, legal information, etc.
Entering all of this information is critical for both you and your customers. For example, your name and email will automatically be shown in customer email notifications. Setting up a timezone allows you to receive orders correctly if you offer in-store pickup. You will need to give your customers access to your policies for refunds, privacy, and terms of service before they buy a product.
Make sure to add:
  • Company’s name, web address, and email
  • Company’s physical address
  • Currency
  • Legal pages

Step 4:  Enable payments

Next, you will need to add a payment gateway to collect sales revenue. Ecwid supports a variety of offline and online payment methods including PayPal and Stripe, and many more.
Set up at least one payment method in your store by going to Ecwid Control Panel → Payment.

Step 5. Set up shipping and/or pickup


If you sell physical products that require shipping, you must decide how to distribute your products to your customers. There are three methods for distribution: in-store pickup, shipment via postal or delivery service, and third-party fulfilment services.
To set up shipping, you will need to:
  • Define your shipping strategy.
  • Calculate the rates.
  • Set up the shipping rates in Ecwid Control Panel → Shipping & Pickup so that you charge your customers the appropriate amount based on your products and the customers’ location.

Step 6. Provide Web Genius access

Once your shop is set up and ready to go, all we need are your Ecwid login details. From there we can embed your shop on your website. 
A new page for the shop will be added to your Web Genius website and a cart and Ecwid search bar will be added to the header.
***Any further support after adding the shop to your website will need to be via Ecwid***
If you would rather not provide your login details to us you can invite Web Genius using staff accounts instead (only available on paid Ecwid accounts).
To add a new staff account:
  1. From your Ecwid admin, go to My Profile → Staff Accounts.
  2. Click  Add staff member:
  3. Enter the email address: support@webgenius.co.nz
  4. Click  Send Invite.
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